Walmart launched a new global campaign around sustainable agriculture focused on helping “small and medium sized farmers expand their businesses, get more income for their products, and reduce the environmental impact of farming, while strengthening local economies and providing customers around the world with long-term access to affordable, high-quality, fresh food.” “In the U.S., Walmart’s Heritage Agriculture program will help the company double the sale of locally grown food. The program focuses on sourcing produce from states and regions with long histories of agricultural production.”

Walmart, 10.14.10
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