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Insights & Observations

Thoughts on the consumer, culture, marketplace, and the world.

We track the culture and analyze it as events happen. The insights and observations we report on serve as the building blocks of our trend analysis.

The Arctic rim will be transformed by climate change into a new economic powerhouse. As the ice recedes, ecosystems extend and minerals and fossil fuels are discovered and exploited, the Arctic will become a place of “great human activity, strategic value and economic importance.”

Seed Magazine review of The World in 2050 by Laurence Smith

Walmart launched a new global campaign around sustainable agriculture focused on helping “small and medium sized farmers expand their businesses, get more income for their products, and reduce the environmental impact of farming, while strengthening local economies and providing customers around the world with long-term access to affordable, high-quality, fresh food.” “In the U.S., Walmart’s Heritage Agriculture program will help the company double the sale of locally grown food. The program focuses on sourcing produce from states and regions with long histories of agricultural production."

Walmart, 10.14.10

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