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Insights & Observations
Thoughts on the consumer, culture, marketplace, and the world.
We track the culture and analyze it as events happen. The insights and observations we report on serve as the building blocks of our trend analysis.
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The Power Of Stuff: How Consumers Assign Meaning To What We Buy
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Five Unexpected Ways the Affordable Care Act Will Change Your Life
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The Perfect Name For The Next Generation Of Americans
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Flux: New Rules For Innovation And Growth
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Women: The Global Economic Engine
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The Truth About Trends: What Some Trendspotters Are Selling
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The Front End of Experience Design
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The Baby Boomer Housing Bust
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MORE GLOBAL WRINKLING
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Democracy is Not a Spectator Sport
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